Guanajuato again achieves the headquarters of the Sustainable & Social Tourism Summit
Published by Camila Ayala Espinosa on August 12, 2023
Guanajuato, a region renowned for its commitment to sustainable practices, is set to host the esteemed Sustainable & Social Tourism Summit for the second time. Previously held in Quintana Roo, this event stands as the pinnacle of sustainable and social tourism gatherings in Latin America. The forthcoming summit is scheduled to take place from August 30 to September 2 at the Poliforum León. This decision was formally announced by Guanajuato’s tourism authorities during a press conference held in Mexico City.
Juan José Álvarez Brunel, Guanajuato’s Secretary of Tourism, elaborated that the summit holds unparalleled significance in the realm of sustainable and social tourism within Latin America. The 2023 edition of the summit comes with fresh objectives, chiefly centered around the theme of collaboration and integration. One of the notable goals this year is the establishment of an alliance between all 32 states of Mexico and the private sector.
Álvarez Brunel highlighted that Guanajuato’s pioneering efforts in crafting a sustainable tourism action plan marked it as the catalyst for this summit. Consequently, the Association of Tourism Secretariats of Mexico (Asetur) has entrusted Guanajuato’s Tourism Secretariat with the coordination of sustainability initiatives across all 32 states.
The Secretary emphasized, “Guanajuato was the first state that had a tourism sustainability program in the country. Today, fortunately, there are already more states that have given it that importance in their organic structure.” He further noted that Guanajuato’s commitment to sustainability was exemplified by developing a unique carbon footprint model, a groundbreaking move that measured CO2 levels in all participating events. This initiative underscores Guanajuato’s earnest dedication to environmental concerns.
In 2022, Guanajuato’s Secretary of Tourism played a pivotal role in securing the Sustainable Tourism label of “Event in Transformation.” This distinction aimed to curtail adverse social and environmental impacts associated with tourist events within the region.
Fernando Mandri Bellot, President of the Sustainable & Social Tourism Summit’s Organizing Committee, emphasized the central role of networking in the summit’s success. As the event enters its seventh edition, Mandri Bellot highlighted the creation of dedicated spaces for exchanging ideas, enabling attendees to foster a thriving community of sustainability-focused professionals. Interactive sessions, encompassing conferences, panels, and hands-on workshops, will delve into critical themes, including decent employment, cultural tourism, territorial impact, regenerative technologies, and collaboration models.
The summit’s agenda includes four thematic workshops addressing pertinent issues: reducing plastic usage in the tourism sector, promoting local supply chains, effective visitor management, and sustainability indicators. Moreover, the event will feature two comprehensive training courses – “Tourism and the Objectives of Sustainable Development” and “Sustainable Tourism and Heritage Interpretation.”
Guanajuato’s selection to host the Sustainable & Social Tourism Summit for the second year consecutively validates its unwavering commitment to forging a sustainable and socially responsible tourism industry. The event promises to unite key players, driving innovative conversations and strategies in the pursuit of a greener, more responsible travel landscape.
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