MEXICO TOURIST GUIDE
Find all the information you need to plan your next trip to Mexico and to enjoy it to the fullest!
Folklore, gastronomy, literary culture, art and exhibitions, is what you will find in the capitals of the states of Mexico. To the north, colonial Mexico, Puebla, Guadalajara, Guanajuato, the Sonoran desert and the California peninsula. To the east Veracruz and the gulf. To the west Acapulco, Oaxaca and Tuxtla Gutiérrez. And to the south the Riviera Maya and the pyramids of Chichén-Itzá, Tulúm and Cobá in Yucatán, Palenque in Chiapas, the cenotes, and the Central American jungles.
A Magical Town is a place with symbols and legends, towns with history that in many cases have been the scene of transcendent events for our country, they are places that show the national identity in each of its corners, with a magic that emanates from its attractions ; visiting them is an opportunity to discover the charm of Mexico. The Magical Towns Program contributes to revalue a set of populations in the country that have always been in the collective imagination of the nation and that represent fresh and varied alternatives for national and foreign visitors. A town that through time and in the face of modernity, has conserved, valued and defended its historical, cultural and natural heritage; and manifests it in various expressions through its tangible and intangible heritage. A Magical Town is a town that has unique, symbolic attributes, authentic stories, transcendent events, everyday life, which means a great opportunity for tourist use, taking into account the motivations and needs of travelers.

Recent News:

Hidalgo present at Tianguis Internacional de Pueblos Mágicos
Hidalgo, a Mexican state known for its rich cultural and tourist offerings, recently made its mark at the 2023 International Fair of Magical Towns held in Los Angeles, California. The event, hosted at The Shrine Expo Hall, served as a platform for nine municipalities in Hidalgo to highlight the region’s cultural and touristic treasures to a global audience. This gathering, which attracted 250 tour operators, hosted buyers, and entrepreneurs, saw participation from 142 Magical Towns spanning 26 Mexican states.… Read More

Big Celebration Planned for Revueltas Festival 2023 in Durango
Durango is gearing up for a massive celebration as the Revueltas Festival 2023 is set to take place from October 13 to 22. This cultural extravaganza promises to enrich the cultural heritage of Durango with an exuberant blend of festivities, joy, and vibrant colors. The festival will feature renowned artists including Río Roma, Napoleon, Horacio Franco, and many others. Considered the pinnacle of artistic expression in Durango, this event serves as a meeting ground for local, national, and international artists.… Read More

Mexico and its Magical Towns conquer Los Angeles, California with Tianguis Internacional
Mexico’s Magical Towns have taken Los Angeles, California by storm as the second edition of the International Tianguis de Pueblos Mágicos kicked off at the Shrine Expo Hall. With over 6,000 eager visitors flocking to the event, including tourism industry leaders, travel agents, and tour operators, it’s clear that the charm of these 177 enchanting locations has captivated the hearts of many in the United States.… Read More

The tourism sector generated more than one billion pesos in one year
Tourism has emerged as a significant economic powerhouse in the state of Durango, mirroring its importance on a national scale. This captivating region has recently experienced remarkable growth in tourism, resulting in a substantial income influx. According to a recent report featured in a local newspaper, Durango’s tourism industry has contributed over one billion pesos to its economy within just one year. This achievement underscores Durango’s potential to ascend as a premier tourist destination.… Read More

Exhibition on the Magical Towns of Mexico in Los Angeles
Get ready to embark on a captivating journey through Mexico’s picturesque Magical Towns as the Ministry of Tourism of Mexico (Sectur) brings the Second International Tianguis de Pueblos Mágicos to Los Angeles. This exciting event is scheduled to run from Friday, September 23, to Sunday, September 25, featuring the participation of 24 Mexican states eager to showcase 138 Magical Towns.… Read More

Monarch butterflies boost tourism in Michoacán with a 12 percent increase in visitors
Tourist numbers are set to soar in Michoacán as the annual migration of monarch butterflies approaches. The state’s tourism authorities are anticipating a substantial 12 percent increase in visitor arrivals this year, along with a remarkable 22 percent boost in economic income compared to previous seasons. This delightful phenomenon, as stated by Roberto Monroy, Secretary of Tourism of Michoacán, is attributed to the presence of these majestic butterflies, whose arrival is eagerly awaited year after year.… Read More

Participation of the Totonaca Route in Expo Turismo Veracruz 2023 is confirmed
Entrepreneurs hailing from the northern region are gearing up to showcase the allure of the Totonac region and its remarkable tourist hotspots, including the renowned “Tajín Route.” Their participation is confirmed for the upcoming second edition of the Veracruz Tourism Expo, scheduled to take place from November 7 to 9, 2023.… Read More

50 million tourists arrive in hotel rooms in Nayarit in the first seven months of 2023
In a remarkable tourism boom, Nayarit, Mexico, welcomed a staggering 50.4 million tourists to its hotel rooms during the first seven months of 2023. This revelation came from Miguel Torruco Marqués, the Secretary of Tourism for the federal Government. His announcement showcased a robust surge in visitors, with national tourists dominating the scene, making up 73.1 percent of the total, while foreign tourists constituted 26.9 percent of the influx.… Read More

Chocolate Festival 2023 will be held from November 15 to 19 in Tabasco
The 2023 Chocolate Festival is set to take place in Villahermosa, Tabasco, from November 15 to 19, according to an announcement made during a press conference at the Government Palace. This marks the 12th edition of the festival, which was presented by Tabasco Governor Carlos Manuel Merino Campos, Mayor of Centro Yolanda Osuna Huerta, and Secretary of Tourism José Antonio Nieves Rodríguez, among other officials and business representatives.… Read More

Los Cabos, the secret paradise of Mexico that seeks to attract Spanish investors and tourists
Los Cabos, a hidden gem in Mexico, is setting its sights on attracting Spanish investors and tourists, with ambitious plans to host 100,000 Spanish visitors within the next five years. This influx of tourists could contribute a substantial 235 million euros to the region’s economy. Los Cabos is fast becoming an enticing prospect for international investors, who view this Mexican paradise as an excellent opportunity to develop high-end tourist projects, including the construction of luxury hotels, golf courses, and residential villas.… Read More

Exploring Guanajuato: Unmissable treasures of a colonial city
Guanajuato, a city recognized as a World Heritage Site since 1988, is emerging as the premier colonial destination for tourists in Mexico, boasting a diverse array of attractions. This charming city beckons travelers from all corners of the globe and offers an authentic Mexican experience like no other. Here, we’ve compiled a list of five unmissable places to explore during your visit.… Read More

Sectur Expects 133 Million Pesos Boost to Oaxaca Economy During National Holidays
The State Secretariat of Tourism (Sectur) has estimated that the celebration of Mexico’s national holidays in the Oaxaca region will result in a significant economic boost of 133 million pesos. This windfall is expected to benefit key destinations within the region, including Oaxaca de Juárez, Huatulco, and Puerto Escondido.… Read More