Mazatlán registers 80 percent reservations for the summer
Published by Marimar Toledo | El Sol de Mazatlán on May 19, 2023
Mazatlán, known for its stunning beaches and vibrant culture, is gearing up for a bustling summer vacation period as the hotel industry reports an impressive 80% reservation rate, with expectations of fully booked accommodations on weekends.
The hotels lining Del Mar Avenue are witnessing a surge in reservations, primarily from tourists hailing from Monterrey, Chihuahua, the Bajío region, and Mexico City.
According to José María Hernández, Vice President of the Tres Islas Hotel Association, the reservation numbers are looking promising, with only 20% of the rooms remaining to be sold.
“Summer practically sells itself; a large number of visitors arrive by charter buses. Despite the heat, it’s the best time to experience the vibrant atmosphere of the port,” Hernández stated.
He further revealed that the upcoming summer season will witness at least six weekends with hotels operating at full capacity, surpassing the popularity of events like Carnival, which lasts for three days, and Easter, which sees peak occupancy for a week at most. The months of July and August, with their extended weekends, are expected to draw in a consistent stream of tourists.
Mazatlán’s Promotional Efforts Gain Momentum
The Sinaloa Ministry of Tourism, in collaboration with Mazatlán hoteliers, has recently embarked on a series of promotional initiatives in the national market to showcase the city’s allure and attract more visitors.
Ricardo Velarde Cárdenas, the Undersecretary of Promotion, Meetings Industry, and Tourist Operation, highlighted the significance of these events, which involve presenting Mazatlán as a top-tier destination. The presentations include up-to-date information on connectivity, tourist infrastructure, local attractions, and the latest developments in the city’s tourism offerings. Additionally, the events serve as a platform to announce forthcoming activities, events, and investments by tourism companies in Mazatlán.
Cárdenas emphasized that these promotional efforts also aim to encourage road tourism, capitalizing on Mazatlán’s proximity to other regions. The city’s convenient location makes it an irresistible choice for tourists seeking a memorable getaway.
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